This year we are excited to show off the new edition of Yearbooks, which a fresh look with a brand new logo and website.
Our new logo was designed by the very talented Annika Sibert of Fusion Creative in Victoria, BC. (From their website) Fusion Creative is a cross-platform design and marketing agency, helping local businesses and global corporations reach new clientele and earn brand loyalty through multi-faceted strategies in design and communication. You can see a gallery of their previous work here.
We are extremely pleased with the results! Designing a Yearbook that you are going to enjoy for years to come is a FUN process, and our new logo captures those feelings while showing off a young and professional attitude. The ‘Book’ image even has a ‘soft cover’ look to it, which we know is quite a popular style of publishing your Yearbook.
Our previous logo (the famous Schoolhouse) was a derivative of the original logo from the first version of the software in 2000, and was created in 2007 by another local graphic artist, Andy Clequin. Andy also designed our current corporate website (www.nwsp.ca) as well as many other graphic projects with NWSP.
Sean Enns of Harbour City SEO is the creative mind behind our new website. We have been working with Sean to improve our internet presence throughout the past two years. Sean is a highly skilled marketing strategist out of Nanaimo, BC, and you can read his marketing blog here. According to Sean, “Winning is everything. If you’re ranked #1, then you’ve already won. Everything else is last place”.
What do you think of our new logo and website? Please leave us a comment below.